Bluddy: The reason that these indie devs put their games in bundles right away is that the competition is really fierce. If a game isn't doing well in its initial sales, the most important thing is to get people trying it out and talking about it, and one very good way to do that is to have it be part of a bundle. Exposure is the name of the game.
From this perspective, is it worth it for gog to give out keys with these games? So long as the same person who bought the game registers it on gog, I think the answer is yes. In this way, gog advertises itself and makes itself an important asset to the owner of the bundle (the more games one has on a platform, the more one is attached to said platform). The chance of somebody actually re-buying the game on gog after they have the same game from the bundle is miniscule, so there's no loss involved at this point.
The danger is that people will NOT activate the gog key for themselves, but will rather give it away. In this case, gog is actively hurt, since it will have lost potential sales. It's up to gog to decide if it's worth the extra advertising.
Thats why Gogkeys in Groupee's have a months expiry (more or less). However the IGS ones are pretty much a year from what it seems.
spoderman: I'm not surprised GOG isn't providing Groupees with keys. Many of these games are very new. Ittle Dew is only a month old, while Ring Runner is less than 2 months old. GOG would be devaluing the games here if they did provide keys, and would probably get less sales due to that.
It's crazy enough that the devs are bundling their games so quickly, GOG doesn't have to share that same craziness ;)
+1 This makes the best sense for no gogkeys...
IAmSinistar: And Be Mine 9 goes screaming past Meridian 4 without a backwards glance. Guess there IS a limit to how many times you can reheat leftovers.
Anyone count how many times those Meridian games have been bundled?.